Stauning Packaging re-design
#schoolproject
#schoolproject
Brief: to re-design the stauning packaging, which is a whiskey distillery based in the western part of jutland, denmark.
since its lauch in 2005, the attention for the quality of stauning has skyrocketed, making the next step clear to rethink the design and making it global.
since its lauch in 2005, the attention for the quality of stauning has skyrocketed, making the next step clear to rethink the design and making it global.
it was demanded to have a nordic expression and portrayal as a quality product, this isn't
a cheap whickey. But a whiskey that can match the best of the scottish.
a cheap whickey. But a whiskey that can match the best of the scottish.
Concept: to challenge the original and very oldschool whiskey market by being challeging nordic. both by the modern design but also by the bottle taking a new direction. the patterns and bottle is inspired by the nordic design tradition, and by the wind coming from the western part of jutlands sea.
// Made in collaboration with Kristian Bache Ruud, who also did the 3D modeling.
